KPI Dashboard
All key figures at a glance
Custom-developed KPI dashboards for SMEs: All marketing and business metrics clearly presented, automated and available at any time.
Marketing performance dashboard
Website metrics:
- Sessions, users, page views
- Bounce rate & session duration
- Top traffic sources
- Conversion rate by traffic source
- Goal completions & conversion value
Paid marketing:
- Google Ads: impressions, clicks, CTR, CPC, ROAS
- Facebook Ads: reach, engagement, CPM, cost per lead
- LinkedIn Ads: click-through rate, lead quality score
- Total advertising spend vs. generated revenue
Organic marketing:
- SEO: rankings, organic traffic, click-through rate
- Social media: follower growth, engagement rate
- Email marketing: open rate, click rate, unsubscribes
- Content performance: top articles, time on page
Sales & Revenue Dashboard
Revenue metrics:
- Monthly/annual revenue
- Revenue per channel (online vs. offline)
- Average order value (AOV)
- Customer lifetime value (CLV)
- Monthly recurring revenue (for subscriptions)
Sales pipeline (B2B):
- Lead generation by source
- Lead-to-customer conversion rate
- Average sales cycle length
- Pipeline value & forecasting
- Sales team performance
E-commerce KPIs:
- Conversion rate by product category
- Cart abandonment rate
- Return customer rate
- Product performance (top sellers)
- Inventory turnover
Local Business Dashboard
Local SEO KPIs:
- Google My Business insights (views, calls, directions)
- Local pack rankings
- Online reviews & rating trends
- Local citation consistency
- Store visits (Google Analytics)
Local conversions:
- Click-to-call conversions
- Directions requests
- Location-based inquiries
- Local event participation
- Regional performance comparison
Customer & Audience Dashboard
Customer analytics:
- New vs. returning customers
- Customer acquisition cost (CAC)
- Customer demographics & geography
- Behavior flow & user journey
- Customer satisfaction scores
Audience performance:
- Segment performance comparison
- Persona-based conversion rates
- Geographic performance
- Device & browser insights
- Peak activity times
FAQ
Still got
questions?
How long does the dashboard setup take?
Standard dashboard: 2-3 weeks. Professional: 3-4 weeks. Enterprise: 4-6 weeks.
Can existing data be integrated?
Yes, historical data is imported for trend analysis wherever possible.
Is the dashboard GDPR compliant?
Yes, all data processing is carried out in compliance with the GDPR and with appropriate security measures.
Will this work with our existing tools?
Yes, over 200+ integrations are available. If none are available: Custom API integration is possible.