Workshops & Training

Manage digital marketing yourself

Practical training for entrepreneurs and teams who want to understand digital marketing and implement it independently.

Online marketing basics for SMEs

Compact one-day workshop covering all the essential basics of online marketing. From website optimization and SEO to social media and Google Ads, practical and without technical jargon.

Customized in-house workshops

Workshops tailored specifically to the company on individual topics or as comprehensive digital marketing training. With concrete exercises on your own project.

This is how a training session works:

  1. Needs analysis Clarification of knowledge level, goals, and specific challenges
  2. Concept development Creation of a customized workshop program
  3. Preparation Provision of documents and preparatory tasks
  4. Workshop implementation Interactive training with practical exercises on your own project
  5. Follow-up Summary, checklists, and implementation plan
  6. Follow-up Optional: Support during the first implementation steps

Advantages at a glance

  • Independence – Implement your own measures instead of relying on agencies
  • Cost savings – Perform many tasks internally
  • Speed – No more coordination loops for simple changes
  • Understanding – Better assessment of the quality of external service providers
  • Teamwork – Everyone speaks the same “digital language”
  • Sustainability – Knowledge remains within the company

FAQ

Still
Questions?

No, the basic workshops do not require any prior knowledge. Advanced workshops are available by arrangement.

Optimal: 6-12 people for interactive exercises. Possible for up to 20 people in lecture format.

 

Yes, many continuing education courses can be financed through WAFF, AMS, or educational grants.

Yes, every participant will receive a certificate of participation.

How is this different from YouTube tutorials?

Optional: 4 weeks of email support or a follow-up session after 4-6 weeks.

Still questions?