Website und Analytics

The digital foundation for measurable success

Professional optimization and analytics setup for anyone who wants to make data-driven decisions and measure their digital impact.

Website Audit & Performance​

A slow website costs you customers and lowers your search engine rankings. Our comprehensive website audit identifies all performance bottlenecks and technical weaknesses. From load time optimization and mobile usability to Core Web Vitals – all Google-relevant factors are analyzed and optimized.

Conversion-Tracking & Analytics

Professional setup of Google Analytics 4, Google Tag Manager, and all relevant tracking pixels. Capture of all important user interactions from initial contact to purchase completion. GDPR-compliant implementation with cookie consent management.

KPI Dashboard

Custom-designed dashboards display the truly relevant key performance indicators (KPIs) at a glance. No data overload, but a focused presentation of the most important KPIs for quick decisions. Automated reports deliver regular updates directly to your inbox.

This is how the digital foundation is created

  1. Technical analysis
    Comprehensive review of performance, load times, and technical vulnerabilities

  2. Tracking concept
    Development of a customized measurement concept for all relevant touchpoints

  3. Implementation
    Technical execution of all optimizations and analytics setups

  4. Dashboard creation
    Setup of individual reporting dashboards with relevant KPIs

  5. Training & handover
    Team onboarding for data usage and interpretation

  6. Ongoing optimization
    Continuous improvement based on measurement data

Advantages at a glance

  • Faster website – Up to 70% shorter load times, fewer bounces
  • Full transparency – Every marketing investment becomes measurable
  • Better decisions – Data-driven optimization instead of gut feeling
  • Higher conversion – More inquiries through optimized user experience
  • Time savings – All key metrics at a glance
  • ROI proof – Clear performance measurement for every marketing activity

Still got
Questions?

FAQ

Website optimization: 2-4 weeks. Analytics setup: 1-2 weeks. Dashboard creation: 1 week. Total project typically 4-6 weeks.

Yes, some historical data from Universal Analytics can be migrated. New data will be collected from the time of setup.

Yes, all setups are compliant with data protection regulations, using cookie banners and appropriate consent mechanisms.

Tracking is implemented in a way that is theme- and update-safe. A free check is performed for major changes.

No, the dashboards are designed to be self-explanatory. Training is included in the price.

In principle, yes, but a professional setup saves time and avoids costly errors in data measurement.

Dashboard maintenance and optimization from €190 per month (optional).

Still got questions?